MachineReady by Build Marketing
From Build Marketing AI Labs

Is your website ready for the age of AI?

Enter your website and MachineReady shows you what search engines and AI systems can see, understand, and potentially miss.

MACHINE BROWSER

> machine-browser: what a crawler sees_

This is the Machine Browser, a browser that reads pages the way machines do. Enter your website and we'll check a sample of up to 10 key pages, not your full site. Each one is loaded twice: once as raw HTML and once as a full browser renders it. Then we build your MachineReady Report.

Plus: does your site have all three layers it needs today: readable, machine and chat?

  • Content hidden behind JavaScript
  • Missing or broken schema
  • Inconsistent content that confuses AI
  • How Google shows you in search

No email required. This is a quick sample of up to 10 key pages, not a full-site audit. We show you exactly which pages we checked.

How MachineReady works

MachineReady runs on our Machine Browser engine. It checks a sample of up to 10 key pages of your site, or for Build Marketing clients a full scan of up to 500 pages, and loads each the way different machines do: as raw HTML (like many AI crawlers), as a full JavaScript browser (like Google's renderer), and as specific crawler user-agents. It then compares what each one can read.

Three layers, one site

Every website now needs a readable layer for people (ideally personalized), a machine layer AI agents can read directly (llms.txt, markdown, structured data), and a chat layer so visitors and agents can ask questions. MachineReady shows which you have.

What it is not

The MachineReady Score is orientation, not a ranking prediction. Passing every check doesn't guarantee Google or AI visibility, but failing the basics makes it much harder for machines to describe you accurately.

Privacy

No sign-up. Each site is checked at most once a day, and we store results so report links work. We only receive your contact details if you choose to share them.